Goodoil Films has launched a new digital company described as the marriage of storytelling and digital under one roof. Directors and innovative digital specialists will be brought together to make engaging and unique work under the name of Goodstuff.
Goodstuff managing director Sam Long said that for a few years he had been observing work and listening to conversations surrounding digital work in this part of the world.
“While there are some outstanding examples in Australia, a general comment is that there is a lack of good stories being told in the digital space,” he said. “With this in mind, Goodstuff has combined storytelling talent with digital specialists and production expertise to produce new and engaging narrative work, wherever that narrative needs to live.”
“We will tell stories in interactive, augmented reality and social experiments with the
ability to use our partners’ unique digital technology, as well as working in live action and experiential.”
Goodstuff will be representing globally established directorial talent in the digital
space including SXSW 2012 ‘Best of Show’ and ‘Experimental’ winner creative writer/director Jason Zada for “Take This Lollipop” and SXSW 2012 ‘Business’ winner Matt Ogens for ‘Craftsman SCREW*D’. Matt has also earned three Emmy nominations for his work on ESPN. Goodstuff will also represent the directorial talent of the Goodoil roster.
Goodstuff has a host of offerings, including highly awarded digital creative partner
Resn out of New Zealand and specialist augmented reality and game development
house Explore Engage, as well as, the support and production expertise of Goodoil
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