A new production company, The Explainers, launched today with the aim of bringing high quality and effective explainer videos to a digital savvy and content hungry market.
Founded by Mark Simpson and Matt Taylor (founders of Sixty40), The Explainers produces informative and engaging digital content that aims to communicates clear messages to target audiences.
The company's asserts: ‘If a picture is worth a thousand words, then an Explainer is worth a million.’
To create the animated videos used to clarify complex ideas, the company draws on its expertise in storytelling, design and animation and caters to clients across finance, marketing, pharmaceuticals, insurance, retail and government agencies.
The cross-platform content can be easily shared across multiple devices and can be integrated into your website or repurposed to suit any screen format.
Close your eyes and say, "Just do it." What do you see? Yes, me too...the Nike tick logo. But hammering brand image statements into people's heads is considered so yesterday now. Is it? Let's find out...