Spirit Films has created a suite of short films aimed at boosting the city of Adelaide's reputation as an international study centre.

In a bid to attract more students the film portrays the potential of community integration and lifestyle opportunity available in the city. Shot on location at some of Adelaide’s most iconic locations including Glenelg, AAMI Stadium, the Art Gallery of South Australia and the Adelaide Central Markets, the films also include  documentary-style snippets in homes, businesses, cafes and bars, cars and public transport.

Within the series, focussing on various slices of life, two films feature experiences synonymous with the SA lifestyle - an AFL Port Adelaide football match and Surfing South Australia. Two others focus on the relationships forged leading economic sustainability as in The Lazy Cafe at Glenelg - a partnership of four Chinese students who opened the business to pay their way through university.

Director Roh Smith said it fascinating to exploring real people in their worlds.
"This project was also a good chance to really test out the Canon 5D camera and examine where it fits in my brand of filmmaking," says Smith.
"The Study Adelaide project was a wonderful opportunity to explore longer forms of online advertising."

Study Adelaide chief executive Denise von Wald said Roh had captured the beauty of Adelaide.
"He's also highlighted the ease in which South Australians form meaningful relationships with international students in a way that will engage large and diverse international audiences," she said.

The online campaign went live on July 7.