Absolut and Spike Jonze premiere film at Sundance

Filmmaker Spike Jonze premieres his latest work – I’m Here, a 30-minute short film that showed at the Sundance Film Festival as part of the first-ever Opening Night’s Shorts Program at the festival.

The film is a collaboration with Absolut Vodka, and the partnership . Absolut's previous collaborations include those with Andy Warhol, Keith Haring and Helmut Newton. The film came about when Absolut reached out to Jonze to make a film, and gave him creative control to create the film he wanted.

“It was a pretty incredible opportunity,” says Jonze. “They (Absolut) didn’t give me any requirements to make a movie that had anything to do with vodka. They just wanted me to make something that was important to me, and let my imagination take me wherever I wanted."
 
I’m Here will also screen at the Berlin Film Festival in February, followed by a global release in March on www.imheremovie.com. View the teaser trailer at the official film site www.imheremovie.com.

“Since its inception, Absolut Vodka has been driven by creativity, and together with Spike Jonze we set a new standard for creative collaborations,” says Anna Malmhake, vice president global marketing at The Absolut Company.

“Spike Jonze is one of the most important influencers of modern popular culture, and this 30-minute film subtly and artfully expresses our enduring commitment to collaborations and creativity.”

The film features Andrew Garfield and Sienna Guillory in the lead roles. The soundtrack includes original music by Sam Spiegel and original songs by L.A.-based art musician Aska Matsumiya and other emerging musicians.

Follow the I’m Here blog at http://blog.imheremovie.com/.

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