Brand experience creator 2Fish was a major winner at last night's 2011 Australian Event Awards taking out the top spot in the Best Technical Achievement or Innovation category for its Hot Wheels Secret Race Battle, Circular Quay.
2Fish Managing Director Adam Mortimer said the team was obviously thrilled with the win.
"We're dedicated to creating the best brand experiences for our clients, so it's the icing on the cake to be recognised by the industry for our work," he said.
"We’ll be using this recognition to remind us of our dedication to delivering creative brand experiences for our clients that are both strategically relevant and measurable. We're working on some very exciting projects, so watch this space."
The Hot Wheels Secret Race Battle lit up Circular Quay Sydney with 3D projection technology at Customs House.
2Fish was also a finalist in three other categories.