Wear It With Pride campaign (2)

The campaign, supporting gay and lesbian rights, launched on February 2, at the forecourt of the Sydney Opera House.

Organisers using Luca Ionescu's t-Shirt design, along with many others, in an art installation that provided the backdrop for the media conference.

Campaign celebrities at the launch included Natalie Bassingthwaighte (pictured below), Ruby Rose, Todd McKenney, Kylie Gillies, 2Day FM newsreader Geoff Field, drag identity Courtney Act, Professor Kerryn Phelps (former Head of the AMA), media personality Julie McCrossin, indigenous actor, director and choreographer Noel Tovey, performer iOTA, David Page from the Bangarra Dance Theatre, air commodore Tracy Smart and Adam Sutton (Heath Ledger’s inspiration for Brokeback Mountain). 

The website (www.wearitwithpride.com.au) is now live, and will be set up for retailing t-shirts in the following weeks. All profits go back to extending the education campaign.

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